If you are a stay at home mom, no doubt you have looked at a vast number of home business ideas. You have certainly researched all the get rich quick schemes, and avon-esque multilevel marketing designs.
And, finding yourself completely dissatisfied with their mostly non-existent paychecks, you have almost given up the hope for starting your own company. In fact, you may have shelved that long held dream of opening your own jewelry business from home.
We would like to explain the steps necessary for you to run a very successful and enjoyable jewelry business. Costume jewelry is a big deal these days and if you can make a unique design, people will flock to you in droves. Just don’t expect that to happen tomorrow; you need some help and here it is.
Being your own boss offers a sense of fulfillment that working for “the man” can never allow. However, this doesn’t imply that the process is simple or that the money will come rushing in. But, if you are dedicated and you truly enjoy making jewelry this is a great business to invest in. Here are the steps to success:
- Pricing- Picking the prices for your pieces is probably the most important step in your business’ beginnings. You must consider your target market. Where will you be selling your items and what clientele frequents those establishments? If you’re going with high end jewelry you don’t want to set up a booth at a flea market or church yard sales. You’ll need the big name craft and art shows. If you’re going with something more low key then by all means, get a booth at the local farmer’s market. Click this for pricing tips.
- Social Media- Use it! Learn how to use the free social media outlets available (if you don’t know already). Most businesses post 2-3 times a day on social media. That constant activity is going to keep you and your jewelry at the forefront of potential customer thought. And, don’t forget to blog at least three times a week. You want frequent new content to keep people coming back to your website or Facebook page.
- Be Patient- As much as you’d like to blow up like Origami Owl (read about them here), all good things come to those who wait.
- Love It- If you do something you love, then even if it’s not a huge money maker you will find great joy in the process. Make something that brings you pleasure. Chances are, if you like it other people will too, especially if it’s unlike anything they can get anywhere else.
When you got the brilliant idea to start making your own jewelry maybe you envisioned hand crafted one of a kind pieces made on cnc milling machines. Perhaps you could see your carefully milled metal, wood and plastic pieces hanging in every fashion shop across the nation. That dream could be realized with a lot of hard work and significant amounts of marketing.
But you don’t have to be the next best-selling jewelry designer. It’s ok to simply enjoy what you do. No doubt there are tons of books written about doing what you enjoy and the money coming close behind. You can find some of them here, if you need additional inspiration to move forward with your dreams.